Managing Director of Fantastic Media.
Brand management runs through Andy’s veins.
Andy began his career with Tarmac Facilities Management in London looking after such brands as the Arrows F1 Racing Team and the national food chain Prêt A Manger. As a design manager he was responsible for the successful implementation and fulfillment of all marketing and design strategies while helping to establish new brands within the market place.
In 1993 Andrew was invited to join TSA (now SFX) to assist, develop and manage existing accounts predominantly within the sports industry. Working directly within the football division Andrew worked with such brands as David Beckham, Michael Owen and Alan Shearer, working with all aspects of personality management. Still with TSA, Andrew’s previous experience within facilities promotions led him to be assigned to Sampdoria Football Club in Genoa to begin working on increasing revenue streams within the stadium. During his time in Italy Andrew gained valuable experience of the international commercialism within sport and was asked to join Bolton Wanderers helping manage the building of the £38m Reebok Stadium. Andrew was responsible for pulling together the build and launch of the stadium for opening on the 1st September 1997.
Now the founder and owner of Fantastic media he has a team of over 25 highly skilled media people trained to understand what your business needs, and how best to take it forward. Clients enjoy working with Fantastic Media because their team enjoys working for them. They have all been selected because of their positive, practical and creative approach to delivering results.
The Birstall-based company now works with a wide range of businesses – including Andy’s beloved Huddersfield Town and bitter rivals Leeds United – as well as Card Factory, The Pink Link and Bonmarche.
Fantastic provides the business know-how, technical competence and imagination to create new ways of improving long-term business growth and maximizing the return on investment. This is achieved by combining the team’s expertise with the most effective mix of mediums to deliver the key message direct to the target audience within the budget set.
Fantastic Media believes that people and relationships are vital to producing a successful campaign and therefore by building an understanding and interacting with each and every client, Fantastic is able to deliver not only an effective end product which meets original objectives, but also one that contains strong design and stands out from other marketing clutter.
The Yorkshire Mafia welcomes Andy Hobson and Fantastic Media to the Centurions.
Fantastic Media has built its business on the ethos of “People, Results, Value”, which gives it clear synergies with The Yorkshire Mafia. We have always seen a crucial part of our role as a marketing agency being to bring our clients together to form mutually beneficial partnerships. The Yorkshire Mafia Centurions scheme promotes this method of working and is an ideal platform to bring like-minded organisations together for the benefit of the region as a whole.
Andy Hobson, Managing Director at Fantastic Media
Hawthorne House, Dark Lane
Leeds WF17 9LW