Facebook Advertising – how to win with facebook advertising

This event is part of One Yorkshire, a three-month virtual series of curated events, seminars, workshops and get-togethers for everyone in, from or into Yorkshire, created to deliver a real business boost to our community. Events are free of charge and everyone is welcome to attend.

Join Jonny Ross for a 1 hour interactive webinar!

With over 5,000,000 advertisers and a 40% market share of digital advertising revenue growth, Facebook Ads are fast-becoming a vital part of any successful business’ marketing strategy.
Led by digital strategist Jonny Ross, this one-day masterclass on Facebook advertising and social analytics will cover:

– Facebook Ads
– Google Ads (PPC) vs Facebook Ads
– Audience Insights
– Target Audience
– Personas
– Metrics / KPIs and Measures
– Triangulating and tracking
– What makes a great advert
– Call to actions
– Landing Pages
– Split testing

You can expect to come out of the masterclass having discovered a variety of effective tools and techniques to build and optimise your target audience.
Jonny will be sharing some of his top tools and best practices for creating a successful advert.

10

Feb

Wednesday

11:30 - 12:30

Zoom

Please register - meeting link will be e-mailed to you in advance of event

Attending

Hannah Swierstra

Hannah Swierstra

Founder

Balance VA Services

Julia Szajdzicka

Julia Szajdzicka

Managing Director

ND Metering Solutions

Deborah Bennett

Deborah Bennett

Owner

The Chronic Coach

Scott Palmer

Scott Palmer

Chartered Financial Planner

Novus Financial Services

David Powell

David Powell

Strategic Overhead Management Specialist

Auditel

steven wolfenden

steven wolfenden

Managing Director

LamSol (UK) Limited

Sue Beckingham

Sue Beckingham

Principal Lecturer and LTA Lead for Computing

Sheffield Hallam University

Becky Nightingale

Becky Nightingale

Social Media Manager

self employed

Ruth Jago

Ruth Jago

Marketing manager

Levi Solicitors LLP

Lindsey Davies

Lindsey Davies

Director

Open Communications

Sophie Metcalfe

Sophie Metcalfe

Director

Fempowered Collective

Andrew Vevers

Andrew Vevers

Voiceover Artist

Vevers Voiceovers

Andrew Jones

Andrew Jones

Owner

Wakefield GoWeb

Peter Nicholson

Peter Nicholson

Director

Interactive Flat Panels Ltd

Lucille Moore

Lucille Moore

Brand Photographer

Love Lucille

Kathryn Johnson

Kathryn Johnson

Creative Catalyst

School Postcards

Hannah Wainwright

Digital Marketing Assistant

Levi Solicitors

Liz Blades

Marketing Manager

Lockyers

Michelle Dexter-Lowe

Events Manager

University of Sheffield

James Fawcett

Director

Another Beer Ltd

Paul Smith

Owner

PS71 Media Concepts

Donna Morris

Marketing Manager

Marketing

Tom James

Director

Howard Conrad

Rachel Heley

Director

Wild Moose

Peter Scott

Coach

Peter Scott Coaching

jim heley

DIRECTOR

A3L