Creating an unforgettable content strategy in 2021

Planning content for digital marketing is a huge task, and not one that should be left to the last minute. It’s so easy to fall behind, chase your tail or end up posting content for the sake of it. Ad-hoc is definitely NOT an effective or efficient strategy.

The founder of Fempowered Collective is a former journalist and has honed her skills for marketing working with countless SMEs across Yorkshire and the UK on successful content strategies.

Sophie talks through her top tips to planning and creating VALUABLE, strategic content that will make your audience sit up and take note of your brand. You will learn:

– Setting goals and objectives for your content
– Why valuable content is important
– Using content to build your audience and gain valuable leads
– Layering your content strategy across different channels
– Focusing on what really matters to your audience

12

Feb

Friday

13:00 - 14:00

Zoom

Please register - meeting link will be e-mailed to you in advance of event

Attending

Judy Parsons

Judy Parsons

LinkedIn Trainer ► LinkedIn Profile Writer ► B2B Online Marketing | Wakefield, Leeds, Sheffield

Independent LinkedIn Training & Coaching

Julia Szajdzicka

Julia Szajdzicka

Managing Director

ND Metering Solutions

Deborah Bennett

Deborah Bennett

Owner

The Chronic Coach

Harold Rose

Harold Rose

Managing Director

Alex Rose fine tailoring

David Powell

David Powell

Strategic Overhead Management Specialist

Auditel

Matthew Ridsdale

Matthew Ridsdale

Director

Cannon PR

Kevin Pritchard

Kevin Pritchard

Owner

Properitum Associates

Paul Lillywhite

Paul Lillywhite

Director

Lillywhite Consultancy Limited

Kelen Beauchamp

Kelen Beauchamp

Director

Fidence Consulting

Kathryn Fisk

Kathryn Fisk

Owner

The

Becky Nightingale

Becky Nightingale

Social Media Manager

self employed

Daneile Moore

Daneile Moore

Marketing and Communications Manager

AD:VENTURE

Janet Doran

Janet Doran

Business Coach

The Positive Pen

Andrew Vevers

Andrew Vevers

Voiceover Artist

Vevers Voiceovers

Martin Linch

Martin Linch

Director

SOLEMEA Limited

Lynne Wright

Lynne Wright

Chief Experience Officer

Ferris Wheel People Experience Agency

Peter Nicholson

Peter Nicholson

Director

Interactive Flat Panels Ltd

Eleanor Brown

Eleanor Brown

Women's Ambassador Coordinator and Training Facilitator

Aspire-Igen

Gemma Smith

Gemma Smith

Translations and Training Manager

Alexika Ltd

Laura Baker

Laura Baker

Fundraiser

Nomad Opening Doors

Lisa Buck

Lisa Buck

Marketing manager

Catch

Sam Marshall

Sam Marshall

Founder/Managing Director

Monkey Mountaineering

Jennifer Gibbard

Jennifer Gibbard

Owner

Jennifer Gibbard Virtual Assistant

Mary Duggan

Mary Duggan

Owner

Cockleshell Creative Coaching

Kathryn Johnson

Kathryn Johnson

Creative Catalyst

School Postcards

Katy Blackburn

Katy Blackburn

Co-Founder

BeSure Events Ltd

Josanne Richardson

Josanne Richardson

Charity

Dementia UK

Hannah Wainwright

Digital Marketing Assistant

Levi Solicitors

Michael Tolan

Director

Langcliffe Ltd

Helinka Carr

Owner

Fuschia rosebuds

Michelle Dexter-Lowe

Events Manager

University of Sheffield

Andrew Fox

owner

Travelfox

Steve Cooper

owner

wetherbyweb

Hannah Metcalf

Area Retail Manager

RSPCA Leeds, Wakefield & District Branch

Mandy Haigh Haigh

Project Manager

Leep1 CIC

Lyn Morton

Business Development

Scandinavian Homes

Kedar Karandikar

Mediator

AE Mediation

Emma Bowers

Business Owner

Emmas Dale

Janie Gonsalez

Business Development Executive

The Yorkshire Mafia

LYNDA GILLINGHAM

Holistic Coach and Integrative Therapist

Empower and Grow

Tamara Freeman

Branding Coach

Soul First by Design

Tom James

Director

Howard Conrad

Rachel Heley

Director

Wild Moose

Natalie Tomlinson

Head of Marketing and Communications

Dementia UK

Laura Mason

Digital Marketing Executive

Dementia UK

Sereba Ferrari

Digital Event Producer

Son et Lumiere

Jo Watson Davies

Owner

Whatsit Doodah Writing

Rizman !

creative director

coverage studio

James Hall

Personal Development Coach

James Hall Coaching

Annina Diston

Creative Director & Graphic Designer

Annina Diston - Creative Direction & Graphic Design

Helen Crossland

Start-Up Business Coach

Helen Crossland

Daniela Carl

Deputy CEO

RSA

jim heley

DIRECTOR

A3L

Sarah Hattam

GP/Business Owner

Concilio Health