Powering Performance with Insight

Contact Details




Company Contact

Libby Plowman

Head of CRM

[email protected]


Webalytix is an established agency with a wealth of data, insight and strategy experience. based in London and  Leeds.

We work with clients across a variety of sectors including travel, leisure, finance, insurance, property, charities, health care, B2B and agencies.  Our core focus is to deliver ‘actionable’ insight and data-driven solutions that align to your business goals.

We’re a mix of statistical analysts, CRM strategists, Digital experts who work flexibly with our clients; be it on a long-term retained basis, project by project. Our services have been developed to help solve typical business challenges including:

  • Access to our skilled analysts to deliver customer insight and marketing campaigns
  • Improve marketing budget ROI by using proven marketing mix modelling
  • Enhancing customer data to keep it up to date, insightful and compliant
  • Developing targeted multi-channel campaigns to support acquisition / lead gen
  • Customer profiling and segmentation to support targeting and product development
  • Improving prospect conversion through a targeted on-boarding CRM strategy
  • Building churn models to improve retention or response models for sales conversion
  • Create interactive dashboard reporting suites to track key business metrics

Our analysts generate the insights and our CRM consultants implement it within your marketing strategy.